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US Millennials 100 Favorite Brands [Infographic]

Nike, Apple, and Amazon are the favorite brands of Millennials in the United States, according to recent research from Moosylvania. The report was based on data from a survey of consumers age 18-38 who live…

A Clever Approach to Diversification

A version of this article appeared in the September issue of Morningstar ETFInvestor. Download a complimentary copy of ETFInvestor by visiting the website. When it comes to diversification, it is natural to think about spreading…

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The Ultimate Guide to Marketing Campaigns

From P&G’s “Thank You, Mom” to American Express’s “Small Business Saturday” to Dos Equis’s “Most Interesting Man in the World,” marketing campaigns have a way of sticking with us long after an impression or purchase.…